B2B Sales Outsourcing in Finland

Break through to new markets with local sales support, market research and customer meetings.  

Effective sales outsourcing for B2B companies

Our speciality is providing an efficient and expert level service that spans from customer acquisition to completion of a closed deal. We arrange client meetings, conduct market research, and analyze the competitive field to support your company’s growth and connections. We also provide tailored sales collaboration solutions that support your internationalization. Whether your company’s priorities lie in entering into the Finnish market or conquering international fields for the first time, we will help you achieve and even exceed your sales targets.

Practical support for market entry and sales growth

Low-risk strategy for new market entry

Entering a new market takes time, resources and local knowledge. With our sales support and market insight, you can explore opportunities and start customer conversations without first establishing a local office or recruiting your own sales team. This allows you to assess the market before committing to a larger investment.

Market research & customer insights

Entering a new market requires understanding its potential customers, their needs and how they buy. We research relevant customer segments, competitors and local buying practices. By combining market research with direct customer conversations, we provide practical insights that help you choose where to focus and how to approach potential buyers.

Boost international sales with customer acquisition

Once potential customers are identified and contacted, we arrange sales meetings for you or even meet them on your behalf, continuously gaining negotiation opportunities and establishing active sales. Our capability to achieve results is based on our extensive experience and local insight in the market, complemented by the expertise of our strong sales team.

We support you throughout your go-to-market journey

Our service will be tailored to meet your specific needs combining our skills from the following phases:

  • Market research and defining market potential
  • Prospecting and targeted sales outreach
  • Identifying leads and booking sales meetings
  • Arranging customer meetings
  • Conducting sales negotiations and closing deals
  • Initiating projects
  • Project-specific negotiations

Strong experience in Finnish and North European markets

Based in Finland, we bring practical experience of the Finnish and Northern European markets. We support companies looking to establish or expand their presence in Finland, Norway, Sweden and the Baltic countries.

Northern Europe offers opportunities for companies whose products and services meet local customer needs. Market potential varies by country, sector and customer segment. Understanding local buying practices and finding the right contacts helps you assess where your offering has the strongest potential.

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Understanding your industry makes a difference

Effective B2B sales starts with understanding what you sell, who buys it and how purchasing decisions are made. We combine technical understanding with practical sales experience to engage the right people in relevant conversations.

Our experience spans industry, energy, water and environmental technology, construction, infrastructure and IT.

Meet your growth partners

Technical expertise, local market insight and practical sales support.

Katja Rasi, founder and CEO of 100 Solutions Oy.

Katja Rasi

Founder & CEO | Technical B2B Sales & Market Entry

Katja Rasi is the founder and CEO of 100 Solutions Oy. She combines a Master of Science in Technology degree in Environmental Engineering with more than 30 years of sales experience and over a decade as an entrepreneur.

Her expertise spans water and environmental technology, energy, construction, IT and industrial solutions. With experience in both engineering and commercial roles, she understands technical products, complex buying processes and the practical challenges of building new customer relationships.

Katja helps companies assess market potential, identify the right customers and turn opportunities into sales through market research, targeted outreach and hands-on sales support. Her approach combines technical understanding with a clear focus on the customer’s business.

Having studied in Finland and Spain, Katja brings an international perspective to her work. She works in Finnish, English and Spanish.

“100 small steps towards the right market are better than one big step in the wrong direction.”

Connect with Katja on LinkedIn

Topi Heikonen, international sales and go-to-market partner at 100 Solutions Oy.

Topi Heikonen

International Sales & Go-to-Market Partner

Topi Heikonen helps international companies enter the Finnish market and develop business opportunities across the Nordics. Since 2020, he has supported Swedish companies expanding into Finland and has broadened his work to clients from Denmark, Belgium and Poland.

His experience covers a wide range of sectors, including healthcare, professional services, software development, industrial lighting and logistics. His particular strength is connecting service marketing with practical sales and customer acquisition.

Topi holds a bachelor’s degree from Lund University School of Economics and Management. Having lived in southern Sweden for eight years, studying in Lund and working in Helsingborg, he combines fluent Swedish with first-hand knowledge of Finnish and Swedish business environments.

Fluent in Finnish, Swedish and English, Topi works comfortably across international teams. He brings local market insight, a strong interest in entrepreneurship and a practical approach to opening doors and building customer relationships.

“Quality does not cost. Lack of quality does.”

Connect with Topi on LinkedIn

Let’s calculate the business case for your international sales activities!

100 Solutions has been efficient in contacting local customers and producing market information & customer data. Further usage of this data has been easy and this way we have been able to target our resources much more efficiently.

Jaska Mertaharju

Service Director, SOL

Our cooperation has been coherent and progressed smoothly in mutual understanding. Weekly reporting kept us up to date on the progress. During the project, we also received customer insights that supported our other operations. We can warmly recommend the services of 100 Solutions to companies that want a reliable and agile business partner.

Teemu Lampinen

Sales Manager, Molok Oy

100 Solutions is on a mission to create sales & profitability

The core principles of our business have always been to create customer-centric growth and profitability. One of the key drivers of growth in revenue is customer satisfaction – which we self value highly. Sales is not about one-time deals, it’s creating long-term profitable collaboration and customerships.

Our company was founded to fill a clear market need for a service provider that links potential B2B prospects and companies together, researching markets, customer needs and driving sales this way.

  • Great interaction & negotiation skills
  • High-quality calls and valid booked appointments
  • Technical expertise & suitable people for a spesific assignment
  • Flexible resources & way of working
  • Goal-oriented approach
  • Transparent reporting & sales metrics
  • Consistent service & good brand fit for your products

New article

Planning market entry into Finland?

Read how 100 Solutions supports international B2B companies with market research, customer mapping, sales outreach and first customer meetings in Finland.

How to Enter the Finnish Market Successfully

Expanding into Finland? Discover the key factors that influence successful market entry, from understanding Finnish business culture to finding your first customers.

Conversation is often the first step toward growth

If you’re considering improving customer acquisition, mapping market potential, or exploring a sales partnership, let’s start with a conversation. Together, we’ll review your current situation, your growth goals, and any possible obstacles. Based on that discussion, we’ll assess a realistic path forward.

You’re also welcome to get in touch even if you’re just exploring options. The initial conversation is confidential and does not commit you to anything.

If you can’t find a suitable time in the calendar, you can also send a message to: info@100solutions.fi